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Free People - District Manager, London

  • Location
  • London
  • Salary
  • Competitive plus bonus & benefits
  • Job Advert Description
  • Free People: District Manager 

    Objective: The District Brand Leader will lead and inspire by taking a forward-thinking and Omni channel approach to the retail experience to ultimately drive sales and customer engagement.

    Leadership and Team Management

    • Recruit, Hire, Promote: continuously talent plan to build a strong internal bench, maintain a network of great candidates, hire strong store leaders, and create personalized succession paths.
    • Develop & Coach: use creative strategies to develop trainingplans that build skills and expertise and coach store teams by providing timely and specific feedback to create a culture of problem solvers.
    • Inspire & Motivate: inspire teams through shared fate, creativity, empathy, and empowerment, tailoring motivation to the individual and leveraging the strengths of the team.

    Brand Experience

    • Customer Engagement: highly focused on ensuring teams deliver exceptional customer experiences that are efficient, engaging and personalized.
    • Retail Experience: challenge and inspire store teams to elevate every aspect of the brick and mortar experience through service, merchandising and display to create a compelling atmosphere for the customer.
    • Lead Change & Innovation: lead and support new initiatives to evolve the retail experience for the customer as the brand experience and Omni-channel capabilities expand; drive sales and provide a unique experience.

    Visual and Business Operations

    • Analyze the Business: analyze sales and product to identify and interpret business opportunities for each store, customer and market.
    • Inspire Independent Thinking: integrate observations from store visits and store results to guide teams in making strategic, business-impacting decisions
    • Manage Operational & Visual Execution: collaborate with store teams and key partners to lead timely and effective execution in all areas of store operations and visuals

    Communication and Relationships

    • Provide Meaningful Feedback: during store visits to drive a consistent store experience and ensure excellent operational and visual standards
    • Communicate & Build Relationships: in order to facilitate problem-solving and successfully escalate issues and resolve problems quickly
    • Strategy: collaborate to create a results-driven district strategy that is aligned with regional and Home Office goals

    Skills and Qualifications


    • Strong people management and leadership skills
    • Excellent relationship building and communication skills
    • Exceptional time management and decision making skills
    • Ability to thrive in a fast-paced, rapidly evolving environment


    • 5+ years store or multi-store experience
    • Strong merchant skills and a history of delivering financial results
    • Proven record of hiring and developing great talent
    • Experienced in  coaching, counseling & conflict resolution

    Key Partners

    • District + Regional team
    • Creative + Marketing Team
    • Retail Operations
    • Loss Prevention
    • Inventory Control
    • Allocation
    • Recruiting & Talent Teams
    • Employment Administration/ Benefits

    Special Requirements

    • Regular travel for store visits
    • Occasional nights and weekends